Share:Beverage Campaign

Share GmbH
Berlin
2023

Role
Art direction
Design
Illustration

Team
Gret Kostadinova
Oxana Trebuch 
Francesca Zedler
Melissa Wilke

A creative concept produced for a pitch for Share's new beverage campaign. Share GmbH is known for making a social donation with every product sold. Collaborating with their copywriter, we worked around the slogan "Doing good is that simple" to produce a concept and visual execution that aligned with Share's brand guidelines. Using onomatopoeia, we created a simple and rhythmic 3-step mantra to illustrate how easy it is to do good.

Campaign.Consumer Goods.
OOH.

vertical-Water-Vector-2
vertical-Energy-Vector-2
vert-Syrup-vector-2
vertical-Flavored-vector-2
22Q1-Brand-UbahntPoster-mockup2

Storyboards for social media posts.

Gluck_Zscht_Mix_2
Can_hand_1
Can_throw
Spenden_2
frame2_3
Group-4
frame1-1
12

Inquiries and collaborations:

→hi@angelangelov.com

Illustration work:

→nybull.com